‘An Iron Man suit that enhances, not replaces, human strengths’ David Lynchehaun on AI and skills matching ahead of the SIA’s CWS Summit Europe
In a world where the battle for top talent is fiercer than ever, especially in high-demand sectors like tech and renewables, recruiters need more than just instinct and experience… they need an edge. That edge is AI.
On May 20-21, Morson Group will join peers from programme management and professionals from world-leading organisations at the SIA’s CWS Summit Europe, Europe’s premier conference for contingent workforce management. As part of the conference programme, Morson Group’s Chief Revenue Officer, David Lynchehaun, will be facilitating a key roundtable on ‘AI and Skills Matching’ designed to provoke key discussion on how AI is transforming skills-based hiring and reshaping how organisations find, match, and manage talent in an evolving world of work.
Ahead of the conference, David shares how Morson is harnessing AI to make recruitment more efficient, more focused, and ultimately, more human.
Recruitment’s ‘Iron Man’ suit
As someone who has observed recruitment evolve over decades, I remain fascinated by the engineering that powers AI-driven talent matching systems. These systems represent a blend of advanced data science, machine learning (ML), and natural language processing (NLP) that truly elevates recruitment strategies.
AI isn’t the future of hiring; it’s already here, and it’s transforming everything. With speed, accuracy, and insight, it’s giving recruiters a serious upgrade - like a high-tech Iron Man suit that enhances, not replaces, human strengths.
No more endless CVs or clunky systems. AI cuts through the noise, analyses thousands of data points in seconds, and pinpoints the best candidates… fast.
As recruitment evolves, the tech behind it, machine learning, NLP, and smart algorithms, is driving a new era of hiring. Tools like ChatGPT are just the beginning.
AI is the recruiter’s co-pilot: aligning job requirements with market trends, refining matches in real time, and boosting results with every interaction.
Recruitment just levelled up. Are you ready?
Elevating the human touch in recruitment, with AI doing the heavy lifting
Recruitment has always been about people, but with the sheer volume of data involved, from CVs and job specs to email threads and databases, the process is demanding innovation.
That’s where AI comes in. It automates the admin, sharpens the search, and frees recruiters to do what they do best: build real human connections and make strategic decisions. But are organisations ready to truly embed AI into the heart of recruitment?
Think about the day-to-day of a recruiter. They’re juggling multiple clients, each with their own pace, needs, and culture. At the same time, they’re evaluating candidates not just on experience, but on personality, potential, and long-term fit. It’s a balancing act involving hundreds of data points – structured and unstructured – and a mountain of manual tasks.
Traditionally, matching candidates relied heavily on memory, spreadsheets, or basic keyword searches in CRMs. Not exactly the sharpest tools in the shed. Now, thanks to AI, Morson has a smarter system in place. It cuts through the noise and delivers precision. From a database of 600,000 candidates, AI can instantly narrow the list to the top 20 based on key factors like skills, location, and career goals.
And that changes everything.
Having predetermined candidates allows you to spend more time engaging with them, bringing a more human touch to the process.
But AI doesn’t stop at searching. It acts as an assistant behind the scenes, processing data, spotting patterns, and surfacing insights. All while keeping the recruiter in control.
AI doesn’t replace human judgment. It makes that judgment faster, sharper, and more impactful.
An AI-powered partnership with Palantir
Morson embraces the AI transformation by cooperating not just with any business but with Palantir Technologies, a leading software company which transforms how organisations build and deploy AI. Our approach aligns closely with Palantir’s, and from the moment we began working together, a natural synergy emerged.
Through this ground-breaking partnership, we have redefined efficiency and precision in hiring, making the process more strategic and human-driven than ever before. The transition into AI-driven talent matching and data-enhanced hiring processes positions Morson Group as a leader in the revolution of recruitment.
The automation of our recruitment process is a game changer for us.
Partnering with Palantir and embedding their AI systems into recruitment processes has revolutionised our talent matching. From going beyond simple keyword searches, consultants can now leverage ML models and NLP to continuously refine and improve hiring accuracy over time.
By automating manual tasks, AI allows Morson consultants to focus on what truly matters: building deeper relationships with candidates and identifying top talent. This AI-driven approach is also helping tackle critical industry challenges, such as the ongoing STEM skills shortage.
I’m absolutely delighted in terms of how we’ve moved forward. The results speak for themselves. That time saving has been absolutely critical, saving our recruiters over an hour each day is huge.
The collaboration has already provided remarkable results by integrating over one million candidates into a single Ontology, streamlining recruitment like never before:
- 129% increase in placements
- 53% faster candidate search process
- Over an hour saved per consultant per day
AI makes your job hunting smarter… and more personal
AI is improving how companies hire, but it’s also changing the experience for jobseekers. Searching for a new role can be stressful and time-consuming, especially when navigating job boards, LinkedIn, or recruitment agencies. AI has the potential to make that journey more focused, more supportive, and more effective.
Take our strategic partnership with Palantir. Their AI tools don’t just scan CVs; they assess real-world work, such as the projects engineers have built and contributed to. That means candidates are judged on what they’ve actually done, not just what’s listed on paper.
In strategic partnership with Palantir, Morson will be the leading, most innovative STEM talent organisation in the world.
AI can also help jobseekers take more control of their careers. Instead of applying blindly to roles, candidates can access insights about how others in similar positions have progressed, especially in specialised industries like aerospace or software engineering.
Right now, that kind of knowledge often stays behind the scenes. But with the right AI systems in place, it could be made available to guide candidates toward smarter, more strategic career decisions.
Where AI meets the human side of hiring
AI is changing the way candidates are found, engaged, and hired. It can process thousands of applications in seconds, flagging the most relevant matches and helping recruiters spend more time connecting with people, not managing admin. But as helpful as that is, it’s important to keep perspective: AI is a tool, not a replacement for human judgment.
That’s why the real strength lies in combining the best of both. At Morson, we use AI to bring speed and accuracy to the process, but it’s our people who make the difference, ensuring candidates are placed in roles that truly match their skills, goals, and potential.
With AI-driven insights, we’re not just filling roles. We’re supporting long-term careers. Our approach helps companies meet their current hiring needs while building stronger, more inclusive pipelines for the future.
Recruitment is evolving, and AI is playing a major role. But the goal isn’t just faster placements – it’s better ones. Smarter, fairer, and more human.
We’re only at the beginning, but it’s clear that the future of recruitment is here. And it’s powered by AI.
If you’re an organisation trying to find the best talent or a candidate hoping to advance in your career, contact us directly, visit our website, or browse through our most recent vacancies here.
