The Morson logo will sit proudly, front and centre of the Red Devils’ home, away and magic weekend shirts as well as on the players socks. But the partnership will go beyond a logo as, alongside Salford Red Devils, we embark on a programme of meaningful activities to support the wider Salford community.
Morson CEO, Ged Mason, OBE said:
“We’re delighted to be involved with Salford Red Devils. Our company head office is still based in Salford and I lived and went to school in Salford, so there’s a lot of heritage. I’m proud of my roots and thought it was the right time to support our local Rugby League club.
The Grand Final was a great event for the whole city, which led to me being asked to support the club. Hopefully the momentum and enthusiasm from the final will carry on and the community will get behind the club.
Local businesses have had the opportunity to advertise on the shirt as well, which was a great idea, and I’m pleased that the winning company, Cannon, are based locally in Trafford Park. The benefits that Salford offer through TV coverage, and their performance on the pitch, elevates what they can offer to sponsors significantly.
The coverage was one of the decisions which helped me decide to advertise on the shirt, because of the fantastic reach it has.
I know the back office are working their socks off to help the club and achieve more sponsorship opportunities. If we can all rally round and support our local club and the local community, it will be an exciting season ahead!
Salford Red Devils director Paul King said:
This agreement is a symbol of the direction in which the club is travelling ahead of the 2020 season. To have formed a partnership with a global brand shows the level the club intends to operate at, following our Grand Final appearance.
With Morson’s head office based in Salford, it also highlights our identity as a community club. We’ve been really encouraged by the number of businesses coming forward to support the club since our play-off campaign and hope to see this continue ahead of the 2020 season.
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Morson-sponsored Salford Red Devils narrowly missed out on the Challenge Cup as a drop goal in the dying minutes gifted Leeds Rhinos the trophy after a fiercely contested final. Leeds opened the scoring in the 11th minute, as quick hands from the Rhinos found Luke Briscoe, who got the ball over in the corner. Salford levelled the game in the 18th minute as Niall Evans released Rhys Williams to run the length of the field in trademark style to get the Red Devils’ first try at Wembley in 51 years. The Rhinos took the lead before half-time with Ash Handley finishing off a well-worked move on the left side and getting the ball down giving Leeds a 12-6 lead at the break. The Red Devils started the second half with attacking intent and soon drew level again, with a powering run from Pauli Pauli bursting through the Leeds defence to go over in the 52nd minute. Salford continued to make their attacking moves count during this period, as a high kick from Kevin Brown put the pressure on the Leeds defence and saw the ball worked to James Greenwood, who put the Red Devils ahead for the first time in the game. Just as Salford began to dream of clinching the trophy, Leeds struck back with 15 minutes to go as Handley got his second try of the day to bring the score level. Unfortunately, it was Leeds who edged ahead in the nail-biting final moments as Luke Gale successfully drop-kicked his side to victory. Hailed as one of the most entertaining finals in recent memory, Salford can hold their heads up high for bringing such an intense contest right down to wire. Everyone at Morson is massively proud for the Red Devils representing the company on such a big stage yet again and we look forward to more big moments in the future. Stay up to date with Morson Sport by following us on Twitter @MorsonGroupFind out more