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City Marketing Manager - Edinburgh

  • Location

    Edinburgh, Scotland

  • Sector:

    Telecoms

  • Job type:

    Permanent

  • Salary:

    £30000.00 - £36000.00 per annum + benefits

  • Contact:

    Matthew Owen

  • Contact email:

    Matthew.Owen@morson.com

  • Job ref:

    147886MOW_1537182037

  • Published:

    3 months ago

  • Expiry date:

    2018-10-15

  • Start date:

    ASAP

  • Client:

    #

Morson International has entered in to a partnership with a telecommunications company to attract the best talent for projects up and down the UK. Our client is an alternative provider of wholesale fibre network infrastructure. They are experiencing rapid growth and we are now looking for a:

City Marketing Manager - Edinburgh

KEY RESPONSIBILITIES
Effectively launch new Scottish city projects to maximise awareness and lay groundwork for high take-up of our full-fibre networks.
Undertake marketing/communications campaigns to maximise consumer and business take-up via our service provider partners across the FTTP footprint in our Scottish project cities (incl. PR, direct mail, advertising, email, online, social media).
Collaborate with our consumer service provider partner(s) to ensure joined up go-to-market activities
Build, maintain and leverage stakeholder relationships in our Scottish project cities to support sales, brand reputation and community support.
Inform and engage communities with to minimise complaints and maximise brand reputation and sales.
Support the city development team with campaigns and materials to support their engagement with local landlords and property developers
Management and optimisation of Scottish city marketing budgets and allocation of spend to meet our in-city objectives

KNOWLEDGE & EXPERIENCE
Essential
At least two years' experience in a marketing role
Proven track record in executing multi-channel, on and off-line, marketing campaigns to generate leads (e.g. direct mail, email, events, social media etc.)
Effective management of client or external stakeholder relationships
Excellent copywriting skills with experience in collateral creation

Desirable
Experience in marketing in both B2B and B2C environments (ideally within the telecoms or technology sectors)
Experience of running localised marketing & communications campaigns
An interest in and working knowledge of telecoms technologies
Experience in several of the following software applications & online services:
Pardot
SalesForce
Wordpress
Adobe Photoshop / Illustrator / InDesign
LinkedIn/Facebook/Twitter/Hootsuite (for advertising and B2B campaigns)

QUALIFCIATIONS
Desirable
Educated to degree level (ideally with a 2:1 or higher or international equivalent)
Marketing qualification or proven skills
Design qualification or proven skills

Please contact Matthew Owen at Morson International for further information.