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What Does The Gig Economy Mean For Professional Services?

Ben Fitzgerald employers

gig economy

Written by Ben Fitzgerald, Head of Professional Services and IT:

"With 12 years’ experience in Professional Services across finance, HR, IT and marketing. I have provided expert MI and marketplace insight into both perm and interim markets, covering RPO, MSP, PSL and ad-hoc recruitment."

The media loves to showcase the gig economy as the enemy of anyone with career aspirations. But if we unpick the headlines and look at employer needs and jobs, do we really see declining career prospects or are we looking at a shift in the way we recruit, work and develop our careers?

We’ve always placed candidates in a mix of long-term and short-term positions, so the gig economy is nothing new to us at Morson.

The media may be on a mission to highlight the insecurities that come with zero hours contracts and this might be the case for some people who are trying to earn a decent living in unskilled roles. But look beyond the Uber drivers and Deliveroo couriers and what you’ll see is a growing number of ‘gig consultants’.

The biggest share of the gig economy actually comes from highly paid, professional and white-collar workers. These estimated 1.1 million gig workers, who include consultants, lawyers, designers and IT professionals, have deliberately chosen this path, with some doing gig work to top them up between full-time jobs. But for most gig freelancers, this way of working is their choice and they have no intention to ever return to full-time employment.

Merging together project-specific skills doesn’t just benefit the gig economy, but it relies on it. Flexible workers, together with more agile businesses, brings huge value and complementary skills to a project that may have traditionally struggled to recruit the same level of talent.

It’s clear that the demand for professional services is changing and this talented pool of gig freelancers is growing. The gig economy is now part and parcel of our economy, but instead of dragging up the negatives, we should be praising the growing skills-for-the-job culture and a shift to replace the outdated job-for-life model.

Contact Ben for professional services opportunities